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Press Release

Brooktrout Technology Enhances Partner Program

Module Designed for its SnowShore Media Server™ Application Partners

NEEDHAM, Mass., March 1, 2005 -- Brooktrout Technology, Inc., a leading supplier of media processing and call control products, today announced that it added a new partner module within its Partner Access Network Program™ designed to meet the unique marketing, sales and technical needs of Brooktrout’s SnowShore Media Server application partners. The new Media Server Application Partner Program module provides partners access to a range of programs and services to help them grow their business in the enhanced services market.

“This addition to our partner program demonstrates Brooktrout’s corporate commitment to the success of our media server application partners in the enhanced services market,” said Eric Giler, president of Brooktrout, Inc. “Brooktrout’s entire philosophy is based on true partnership and our goal is to ensure that every aspect of doing business with Brooktrout is a positive experience. This new module will help to ensure that our application partners receive outstanding technical and business support, customized marketing support and aggressive developer support from our engineering and product management teams.”

“We worked closely with Brooktrout when Openwave launched its next generation Video Voicemail product last fall,” said Rich Wong, general manager for the Messaging Products Group of Openwave. “Brooktrout provided us with excellent sales and marketing support and have demonstrated strong commitment to the satisfaction of our customers.”

“One of the reasons we work with Brooktrout is the company’s leadership in driving open standards and in developing SIP-based solutions. Our customers are excited about the combined value and expertise that Brooktrout and BayPackets bring to delivering next-generation applications and infrastructure. This module is another example of the investment that Brooktrout puts into ensuring the success of its customers and partners,” said Ken Epps, president & CEO of BayPackets (www.baypackets.com).

“Brooktrout and Ubiquity have partnered to deliver robust carrier-grade solutions made up of best-of-class products built on open standards,” said Jeff Liebl, vice president of Marketing for Ubiquity (http://www.ubiquitysoftware.com/). “For Brooktrout to introduce a specific module for media server application partners in their Partner Access Network shows us that Brooktrout is committed to growing this market. They have worked with us to market our products at trade shows and through marketing campaigns. We look forward to continuing to grow our relationship.”

The new Media Server Application Partner Program module offers several key benefits for Brooktrout’s media server application partners. For example, Access Benefits provide dedicated world-class technical support, specialized training, and early technology and road map information. Marketing and Sales benefits include field trial programs, dedicated application management teams and joint marketing activities. Application providers interested in becoming a member of the Brooktrout Partner Access Network Program should visit Brooktrout’s Web site at www.brooktrout/accessnetwork.

SnowShore Media Server
Brooktrout’s SnowShore Media Server is an open, carrier class media processing resource that can support a broad range of applications, from basic messaging and multiparty calling to prepaid services and network announcements. Because it is an open software architecture and uses small-footprint, industry-standard server platforms and standards-based IP protocols, the SnowShore Media Server can leverage the ongoing evolution of network architectures and processor technology to deliver a flexible media processing solution for next-generation IP applications.

Partner Access Network
Brooktrout’s Partner Access Network Program is a comprehensive program designed to benefit all of Brooktrout’s various partners. It offers technical, marketing and business benefits that are designed to grow their business. For more information about the program visit http://www.brooktrout.com/accessnetwork/ or contact Michelle Ruzzamenti at 408-874-4039 or partnerprogram@cantata.com.

About Brooktrout Technology
Brooktrout Technology (http://www.brooktrout.com/) delivers innovative hardware and software platforms that enable the development of New Network applications, systems and services in targeted market segments, including voice over packet gateways and switches, enhanced services platforms, wireless infrastructure, unified communications, and contact centers. The company’s strategy is to collaborate with its partners to help them increase existing business, expand into new markets and accelerate the delivery of new applications and services. Brooktrout Technology is a subsidiary of Brooktrout, Inc. (NASDAQ: BRKT). For more information visit http://www.brooktrout.com/investor.

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Brooktrout, Brooktrout Technology, New Network, Partner Access Network Program and SnowShore Media Server are trademarks or registered trademarks of Brooktrout, Inc. All other trademarks are the property of their respective owners.


Contacts:

Michelle Liro
Brooktrout PR
781-433-9525
mliro@cantata.com

Lida Joly
Brooktrout, Inc.
+32 2 658 5190
ljoly@cantata.com

 

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