|
Home
> Press
Releases
> 2005
Press Release
Brooktrout Technology Enhances Partner Program
Module Designed for its SnowShore Media Server™ Application
Partners
NEEDHAM, Mass., March 1, 2005 -- Brooktrout Technology, Inc., a
leading supplier of media processing and call control products,
today announced that it added a new partner module within its Partner
Access Network Program™ designed to meet the unique marketing,
sales and technical needs of Brooktrout’s SnowShore Media
Server application partners. The new Media Server Application Partner
Program module provides partners access to a range of programs and
services to help them grow their business in the enhanced services
market.
“This addition to our partner program demonstrates Brooktrout’s
corporate commitment to the success of our media server application
partners in the enhanced services market,” said Eric Giler,
president of Brooktrout, Inc. “Brooktrout’s entire philosophy
is based on true partnership and our goal is to ensure that every
aspect of doing business with Brooktrout is a positive experience.
This new module will help to ensure that our application partners
receive outstanding technical and business support, customized marketing
support and aggressive developer support from our engineering and
product management teams.”
“We worked closely with Brooktrout when Openwave launched
its next generation Video Voicemail product last fall,” said
Rich Wong, general manager for the Messaging Products Group of Openwave.
“Brooktrout provided us with excellent sales and marketing
support and have demonstrated strong commitment to the satisfaction
of our customers.”
“One of the reasons we work with Brooktrout is the company’s
leadership in driving open standards and in developing SIP-based
solutions. Our customers are excited about the combined value and
expertise that Brooktrout and BayPackets bring to delivering next-generation
applications and infrastructure. This module is another example
of the investment that Brooktrout puts into ensuring the success
of its customers and partners,” said Ken Epps, president &
CEO of BayPackets (www.baypackets.com).
“Brooktrout and Ubiquity have partnered to deliver robust
carrier-grade solutions made up of best-of-class products built
on open standards,” said Jeff Liebl, vice president of Marketing
for Ubiquity (http://www.ubiquitysoftware.com/). “For Brooktrout
to introduce a specific module for media server application partners
in their Partner Access Network shows us that Brooktrout is committed
to growing this market. They have worked with us to market our products
at trade shows and through marketing campaigns. We look forward
to continuing to grow our relationship.”
The new Media Server Application Partner Program module offers
several key benefits for Brooktrout’s media server application
partners. For example, Access Benefits provide dedicated world-class
technical support, specialized training, and early technology and
road map information. Marketing and Sales benefits include field
trial programs, dedicated application management teams and joint
marketing activities. Application providers interested in becoming
a member of the Brooktrout Partner Access Network Program should
visit Brooktrout’s Web site at www.brooktrout/accessnetwork.
SnowShore Media Server
Brooktrout’s SnowShore Media Server is an open, carrier class
media processing resource that can support a broad range of applications,
from basic messaging and multiparty calling to prepaid services
and network announcements. Because it is an open software architecture
and uses small-footprint, industry-standard server platforms and
standards-based IP protocols, the SnowShore Media Server can leverage
the ongoing evolution of network architectures and processor technology
to deliver a flexible media processing solution for next-generation
IP applications.
Partner Access Network
Brooktrout’s Partner Access Network Program is a comprehensive
program designed to benefit all of Brooktrout’s various partners.
It offers technical, marketing and business benefits that are designed
to grow their business. For more information about the program visit
http://www.brooktrout.com/accessnetwork/ or contact Michelle Ruzzamenti
at 408-874-4039 or partnerprogram@cantata.com.
About Brooktrout Technology
Brooktrout Technology (http://www.brooktrout.com/) delivers innovative
hardware and software platforms that enable the development of New
Network applications, systems and services in targeted market segments,
including voice over packet gateways and switches, enhanced services
platforms, wireless infrastructure, unified communications, and
contact centers. The company’s strategy is to collaborate
with its partners to help them increase existing business, expand
into new markets and accelerate the delivery of new applications
and services. Brooktrout Technology is a subsidiary of Brooktrout,
Inc. (NASDAQ: BRKT). For more information visit http://www.brooktrout.com/investor.
# # #
Brooktrout, Brooktrout Technology, New Network,
Partner Access Network Program and SnowShore Media Server are trademarks
or registered trademarks of Brooktrout, Inc. All other trademarks
are the property of their respective owners.
|